top of page

Klaypel Unveils New Stripes at Manila Fame 2024

Updated: Mar 3

Klaypel has been in the business of bringing art into every home and touching lives through creativity since 2005. For two decades it has carried the symbol of a butterfly, whose wings embody beautiful, delicate colors representing the joy of creativity and the transformative power of art. This 2024, there is a shift in the spirit. Fueled by the love for all things colorful, Klaypel has crossed the demarcation line between the old and the new—bearing an undeniable boldness and a heightened compassion for the individual. The new Klaypel finds renewed kinship in the unlikely zebra. 



Klaypel’s journey is more than evolution—it’s transformation with purpose. It’s the seamless exchange of vision between two generations, united by a mission that is not theirs to claim but only to steward. Like the bold stripes of a zebra, this metamorphosis is a testament to individuality and strength—one that emerges when a person fully steps into their God-given design. No two zebras share the same pattern, just as no two lives carry the same calling. It is the unmistakable imprint of the Creator, a quiet yet undeniable affirmation that each of us is crafted with intention. And just as the zebra’s presence brings rhythm and energy to its world, Klaypel embraces its role—to infuse creativity, joy, and harmony into everything it touches.



This shift aligns with Klaypel's dedication to empowering individuals through creativity, building strong communities, and promoting sustainable products and livelihoods. This brand transition will be implemented gradually, ensuring continuity for existing customers while showcasing the evolution of Klaypel, beginning at the country's premier home, fashion, and lifestyle trade show, Manila Fame 2024. The zebra's strong association with individuality and strength solidifies the Klaypel brand positioning creating an inclusive environment where all are welcome, flaws and all. The future for Klaypel and its stakeholders, centered on sustainable practices and community development, lies bright and dazzling within the bold stripes of the zebra.



Comments


bottom of page